The Institute of Digital Marketing (IDM USA) is a specialist online and vocational training organisation with a clear mission – benchmark, up-skill, and standardise the level of training and competence of digital marketing professionals in USA.

We are the only licensee of The Digital Marketing Institute providing classroom-based courses in USA. The Digital Marketing Institute is the global certification standard in Digital Marketing. There are more professionals trained to The Digital Marketing Institute standard than any other digital marketing program around the world. DMI, our global partner, works with the industry’s leading brands and agencies to validate our syllabus, ensuring that students are taught the most relevant and latest technologies and developments.

We’re building the digital economy… one person at a time.

Our industry designed, validated and taught courses are built specifically with you in mind – whether you want to kick-start your career, gain a new promotion or get back into the workforce, there’s a flexible learning option for you.

The Digital Marketing Institute

The Digital Marketing Institute was founded in 2008 to tackle the growing digital skills shortage and help people to up-skill, retrain and kick-start their digital marketing career. Today the Digital Marketing Institute is the global certification standard in Digital Marketing education having certified over 10,000 people across four continents.

Experience The Global Standard

The DMI Professional Diploma program that the Institute of Digital Marketing offers in USA is taught in over 50 countries around the world. DMI has certified more digital marketing professionals to a single standard than any other educator.

Learn From Leading Digital Experts

80% of our Postgraduate students now work in digital. That might have something to do with the fact that our courses are taught by leading expert practitioners currently working in the digital marketing field. Your learning will be shaped by their practical experiences and case studies and you’ll benefit from real industry advice and best practice tips.

Gain Up-To-Date Industry Knowledge

We have specialist product teams who work closely with leading industry lecturers to craft, review and update course material on a continuous basis. Their job is to ensure you gain the up-to-date knowledge needed to thrive in a rapidly growing and ever-changing industry. That’s why they work hard to keep your syllabus content fresh, structured and brand new.

Benefit From Flexible Study Options

If you are enrolled in an online course, your course content is available anytime from anywhere in the world. Whether you are studying at home, on a tablet or on your way to work, you can enjoy 24-hour access to pre-recorded lectures, notes, handy tips and a supportive class network. Never fear missing a class again.

Global, Industry-Validated Syllabus

It’s our mission to ensure that you learn the most up-to-date, valuable and sought-after industry skills. That’s why we bring together the world’s leading digital brands and agencies to review and approve your syllabus content. The Syllabus Advisory Council works with the likes of Facebook, Twitter and Microsoft to define and update the syllabus.

Earn an Internationally Recognised Accreditation

All Digital Marketing Institute courses are validated by the Scottish Qualifications Authority, mapped on the European Qualifications Framework. Upon completion you’ll receive an academically and globally recognised qualification. Learning items for each course are set against examination, meaning every student, wherever you are, is certified to the same standard.